Jun 06, 2022

Digital Marketing & Web Manager - Hybrid Work Model

$53,900 yearly
  • IL Action for Children
  • Hybrid work model
Full-Time Nonprofit - Social Services

Job Description

ABOUT US:

Illinois Action for Children (“IAFC”), a local, state, and national leader in the early childhood care and education sector for over 50 years.  IAFC programs, services, and advocacy improve learning and life outcomes for children and families, including reducing the effects of poverty.  IAFC works to ensure that every child in Illinois – particularly those in need – have access to the necessary resources to succeed in school and in life.

Along with our mission, IAFC is committed to building and maintaining a diverse, equitable, inclusive, and anti-racist culture. We are dedicated to this pledge through our hiring practices and our focus on creating a culture and environment where diverse perspectives, ideas, and identities are valued and integrated into our way of working and servicing our staff and clients.  IAFC staff represent a wide diversity of racial, socio-economic, gender, religious, and national identities.  We welcome all applicants who share our mission and vision to join us in our essential work.

SUMMARY:

Under the direction of the Director of Marketing & Communications, the Digital Marketing & Web Manager leads the ongoing development and management of the intranet, external web site(s), and other digital communications for Illinois Action for Children (IAFC). This includes facilitating collaboration, connectivity, and timely communication with the organization. The Digital Marketing & Design Manager is responsible for graphic design conceptualization and execution in both digital and analog formats. The role requires the ability to liase within the marketing function of IAFC and then translate that marketing vision into technology activation to deliver on. marketing and organizational goals. All work must be completed with minimum supervision and in accordance with organization standards.

ESSENTIAL DUTIES AND RESPONSIBILITIES include but are not limited to the following. The organization reserves the right to add to, delete, change or modify the essential duties and responsibilities at any time.

  1. Provide project management, updating, oversight, tracking, and reporting on the Illinois Action for Children intranet and Internet platforms.  Scope needs, define project objectives, and develop Web-based solutions to build consensus among target audiences.
  2. Prototype, wireframe, design, code and optimize websites according to best practices and provide additional support and updates as needed.
  3. Host departmental training sessions to educate staff on various IAFC digital marketing initiatives.
  4. Develop, execute and maintain brand standards throughout all mediums.
  5. Design digital and print marketing collateral for the organization, such as flyers, simple brochures, invitations, social media graphics, etc. utilizing the Adobe Creative Suite, Monitor online website traffic and create analytic reports as needed, particularly Google analytics.
  6. Drive traffic to IAFC’s website and microsites, monitor click through rates, weekly traffic, and engagement. Manage SEO optimization to help build targeted traffic to the website. Provide monthly reports to the Director of Marketing & Communications.
  7. Evaluate and recommend new web application systems, tools and technologies to ensure a cohesive, current information system and application infrastructure portfolio.
  8. Manage  IAFC’s Content Management System to ensure positive user experience.
  9. Build, deploys and reports on email communications for external audiences. Conduct A/B testing to maximize engagement among target audiences.
  10. Work closely with IT staff, vendors, and consultants who provide infrastructure and technology support, and other related matters.
  11. Manage the integration of data between platforms and to streamline efficiencies to ensure systems seamlessly interconnect and to enhance productivity and workflow. Ensure technical multimedia needs are secured and configured for IAFC events, including audio, video, and other electronic platforms.
  12. Assist with the development and execution of online fundraising efforts for departmental events.
  13. Maintain legal information of contractual agreement and content ownership, Digital Rights Management (DRM).
  14. The organization may assign other duties/projects at its discretion.

EQUIPMENT/SOFTWARE USED:

  • Open Source CMS, i.e. WordPress, Drupal, Joomla, Adobe in context editing, etc.
  • PHP & MySQL, XHTML, CSS, JavaScript
  • Adobe Creative Suite (Illustrator, InDesign, Photoshop, Dreamweaver, Flash)
  • General Office Equipment and Software (Microsoft Office including Word, PowerPoint and Excel)
  • Google Analytics
  • Online tracking software
  • Mac platform & various Mac-based applications (Keynote, Pages, iMovie, etc)
  • Blackbaud/Salesforce/Luminate Online Fundraising, Donor Management & Database and email service platform.

EDUCATION and/or EXPERIENCE:

Bachelor's degree and two to five years related experience and/or training.

OTHER SKILLS AND ABILITIES:

  • Familiarity with capabilities of various data storage options and database back-ends
  • Familiarity with capabilities of various web server and application platforms

Location: Uptown, Chicago, IL   

  Illinois Action for Children offers a hybrid work model, including days onsite and remote 

Benefits of Working at IAFC:

  • Working with passionate team members that are driven by our Mission: Illinois Action for Children is a catalyst for organizing, developing and supporting strong families and powerful communities where children matter most.
  • We strive to foster and implement a culture of diversity, equity, and inclusion across our organization. We know it is not only critical to the success of diversity initiatives - but instrumental in creating an unbiassed and inclusive workplace! It not only relates to the diverse clients we serve but also creates a positive employee experience.
  • We offer an extensive benefits package that adds value to your total compensation. Our benefits include:
  • Health, dental and vision insurance plans with company contribution of 95% for single coverage
  • 401k with company match
  • Generous PTO – first year-23 days, the second year-28 days, the third year and on - 35 days
  • 11 Paid Holidays and 1 Floating Holiday
  • Tuition Reimbursement
  • Flexible Spending Account
  • STD & LTD insurance
  • Company paid Life Insurance

Illinois Action for Children is EEO/M/F/V/D employer

As established by the Illinois Action for Children Board of Directors, all employees are required to receive a vaccination against COVID-19, unless a medical or religious reasonable accommodation is approved. If offered a job, the candidate must be able to prove that they have been vaccinated with one of the CDC-authorized vaccines, including either Pfizer-BioNTech, Moderna, or Johnson & Johnson / Janssen or request and be granted an accommodation.

States

IL

Salary

$53,900 per year

Security Clearance

NO Security Clearance

Job Requirements

EDUCATION and/or EXPERIENCE:

Bachelor's degree and two to five years related experience and/or training.

OTHER SKILLS AND ABILITIES:

  • Familiarity with capabilities of various data storage options and database back-ends
  • Familiarity with capabilities of various web server and application platforms

As established by the Illinois Action for Children Board of Directors, all employees are required to receive a vaccination against COVID-19, unless a medical or religious reasonable accommodation is approved. If offered a job, the candidate must be able to prove that they have been vaccinated with one of the CDC-authorized vaccines, including either Pfizer-BioNTech, Moderna, or Johnson & Johnson / Janssen or request and be granted an accommodation before their start date or December 10, 2021, whichever is later.


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