Director of Brand Management - Body Armor

Our rapidly expanding company is looking for a Director of Brand Management to join our team! Do you have a passion for team-work, accountability and delivering results? Do you thrive in a fast-paced environment? If so, this may be the role for you!

Who we are:

RTS Tactical is a rapidly growing Body Armor & Tactical Gear Manufacturer based out of Miami Florida. RTS Tactical was born and brought to life with one mission, and that is to ‘serve those who serve.’ At RTS Tactical, we are proud to design, engineer, produce, and provide world-class, top-of-the-line body armor and tactical gear. Our products are designed and manufactured using state-of-the-art-materials and technologies - setting a new standard for functionality, durability, and reliability.

Our foundation is built on respect of our people, from neighbors to employees, suppliers, and end users.

From the Roman Warrior to the Modern Day U.S. Marine, and average law-abiding civilians, our equipment capabilities have come a long way. We work with our suppliers and factories to constantly innovate better products and equipment.

Who we are looking for:

We are looking for a highly skilled and motivated Director of Brand Management to join our energetic team to assist in marketing efforts to promote our brand across social channels.

We are looking for someone with experience with Brand Management and is able identify and maintain strategic partnerships. Experience in LE or the defense industry is very much preferred. We are always looking to hire employees with previous Military Service experience.

Please read the job description below, and if you feel you are a qualified fit for our team, we’d like to talk to you! Please submit your application/resume and we will contact you for the next steps.

Job Responsibilities:

• Build, develop, direct, and oversee marketing and brand management teams: set objectives, manage budgets, monitor performance, and assess outcomes
• Markets products by developing and implementing marketing and advertising campaigns.
• Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.
• Executes the ongoing day-to-day requirements of the brand, managing the development and execution of creative assets
• Keeps promotional materials ready by coordinating requirements with the graphics department, inventorying stock, placing orders, and verifying receipt.
• Supports sales staff by providing sales data, market trends, forecasts, account analyses, and new product information.
• Produce daily, weekly and monthly reports to showcase financial health and highlight / mitigate brand risks
• Generation of original content and promotions

Skills and Qualifications:

• Experience in Military, LE or the Defense/Tactical Industry
• Bachelor’s or master’s degree in marketing or a related field
• Understanding of integrated marketing, knowledgeable in 360-degree campaigns
• Strong critical thinking skills; Ability to develop and deliver insightful and analytical feedback in a timely manner
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Solid knowledge of website and marketing analytics tools
• Working knowledge of ad serving tools
• Good communication skills, be able to work in a team-based environment
• Communicate well in English (required)

Shift:

Full-Time

8 hour shift

Monday - Friday

Pay range: 70k-100k

Benefits:

-401(k)

-PTO Plan

-Health Insurance

-Life Insurance

-Dental Insurance

Ability to commute: Miami, FL, 33147 - reliably commute to work location, (30 min distance)

Job type: Full Time

Work location: On Location

Brand Management Experience, Marketing 360 Representation, Defense Industry Experience.